Retail Checks & Balances

The Landscape of Consumer Behavior

April 15, 2024 Kevin Spencer Episode 23
The Landscape of Consumer Behavior
Retail Checks & Balances
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Retail Checks & Balances
The Landscape of Consumer Behavior
Apr 15, 2024 Episode 23
Kevin Spencer

In episode 23 of Retail Checks and Balances, Kevin Spencer delves into the changing landscape of consumer behavior and its impact on businesses and society. From the influence of social media to the importance of data analytics, Kevin explores how businesses can adapt to shifting consumer preferences.


Tune in as we reflect on how customer interactions have transformed over time in the retail and hospitality industry.


TIMESTAMPS

[00:03:51] Consumer Behavior Evolution.

[00:09:39] Growing Demand for Personalized Experiences.

[00:12:42] Influencer Marketing and Trust.

[00:16:52] Consistency in Business Operations.


In this episode, Kevin Spencer discusses how consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.


Overall, Kevin emphasizes that understanding and adapting to these trends are crucial for businesses to stay competitive and sustainable in the ever-evolving market. By providing personalized experiences, customizations, and products that align with conscious consumption, companies can meet the changing demands of consumers and build long-lasting relationships with their customer base.


QUOTES

  • “Behavioral change is so crucial for businesses today. We have to understand what drives shifts the consumer preferences and habits. And as I said, this consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.”
  • “In our business, any social influencers that don't believe in our product or just looking to get a quick buck. We have to make sure that we manage our customers' expectations because we want to make sure that they buy this product, they have a great experience with it and they keep on coming back to buy because that retention is what builds your business.”
  • “The data is so important. And understanding the trends of change from a customer's perspective is where we need to make sure we align.”



SOCIAL MEDIA LINKS


Kevin Spencer

Instagram: https://www.instagram.com/kspencer007/

LinkedIn: https://www.linkedin.com/in/kevinspencer007/



WEBSITE


Rod Plus Solutions: https://rodplussolutions.com/



Show Notes

In episode 23 of Retail Checks and Balances, Kevin Spencer delves into the changing landscape of consumer behavior and its impact on businesses and society. From the influence of social media to the importance of data analytics, Kevin explores how businesses can adapt to shifting consumer preferences.


Tune in as we reflect on how customer interactions have transformed over time in the retail and hospitality industry.


TIMESTAMPS

[00:03:51] Consumer Behavior Evolution.

[00:09:39] Growing Demand for Personalized Experiences.

[00:12:42] Influencer Marketing and Trust.

[00:16:52] Consistency in Business Operations.


In this episode, Kevin Spencer discusses how consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.


Overall, Kevin emphasizes that understanding and adapting to these trends are crucial for businesses to stay competitive and sustainable in the ever-evolving market. By providing personalized experiences, customizations, and products that align with conscious consumption, companies can meet the changing demands of consumers and build long-lasting relationships with their customer base.


QUOTES

  • “Behavioral change is so crucial for businesses today. We have to understand what drives shifts the consumer preferences and habits. And as I said, this consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.”
  • “In our business, any social influencers that don't believe in our product or just looking to get a quick buck. We have to make sure that we manage our customers' expectations because we want to make sure that they buy this product, they have a great experience with it and they keep on coming back to buy because that retention is what builds your business.”
  • “The data is so important. And understanding the trends of change from a customer's perspective is where we need to make sure we align.”



SOCIAL MEDIA LINKS


Kevin Spencer

Instagram: https://www.instagram.com/kspencer007/

LinkedIn: https://www.linkedin.com/in/kevinspencer007/



WEBSITE


Rod Plus Solutions: https://rodplussolutions.com/