Retail Checks & Balances
Welcome to Retail Checks & Balances!
I'm your host Kevin Spencer and this podcast takes you behind the scenes of the bustling world of commerce and culinary delights to help you grow your business and WIN!
For the past 22 years I've been helping retail businesses with maximizing their profitability along with process deliverables and I would like to share my expertise and what I've learned along the way.
In each episode, we'll bring you captivating interviews with industry experts, passionate chefs, epic restauranteurs and inspiring retailers, as they share their insights, experiences, and the recipe for their achievements.
So join us as we explore the fascinating stories, trends, and challenges that shape the retail and hospitality industry, from cozy corner cafes to sprawling shopping malls.
If you want to star in your own episode reach out to
bookings@retailchecksandbalances.com
Retail Checks & Balances
The Landscape of Consumer Behavior
In episode 23 of Retail Checks and Balances, Kevin Spencer delves into the changing landscape of consumer behavior and its impact on businesses and society. From the influence of social media to the importance of data analytics, Kevin explores how businesses can adapt to shifting consumer preferences.
Tune in as we reflect on how customer interactions have transformed over time in the retail and hospitality industry.
TIMESTAMPS
[00:03:51] Consumer Behavior Evolution.
[00:09:39] Growing Demand for Personalized Experiences.
[00:12:42] Influencer Marketing and Trust.
[00:16:52] Consistency in Business Operations.
In this episode, Kevin Spencer discusses how consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.
Overall, Kevin emphasizes that understanding and adapting to these trends are crucial for businesses to stay competitive and sustainable in the ever-evolving market. By providing personalized experiences, customizations, and products that align with conscious consumption, companies can meet the changing demands of consumers and build long-lasting relationships with their customer base.
QUOTES
- “Behavioral change is so crucial for businesses today. We have to understand what drives shifts the consumer preferences and habits. And as I said, this consumer behavior is influenced by a myriad of factors, including technological advancements, social and cultural shifts, economic conditions, and environmental concerns.”
- “In our business, any social influencers that don't believe in our product or just looking to get a quick buck. We have to make sure that we manage our customers' expectations because we want to make sure that they buy this product, they have a great experience with it and they keep on coming back to buy because that retention is what builds your business.”
- “The data is so important. And understanding the trends of change from a customer's perspective is where we need to make sure we align.”
SOCIAL MEDIA LINKS
Kevin Spencer
Instagram: https://www.instagram.com/kspencer007/
LinkedIn: https://www.linkedin.com/in/kevinspencer007/
WEBSITE
Rod Plus Solutions: https://rodplussolutions.com/
